DogTread® and Fur Fitness® Join Forces to Improve the
State of Health and Fitness for Dogs
DogTread and Fur Fitness have announced their strategic partnership to bring the world top quality fitness products and program solutions for dog-specific wellness.
http://www.DogTread.com OGDEN, UT – November 20, 2012 – Today, the nation’s leading dog fitness product company, DogTread® by PetZen® announced its partnership with Fur Fitness®, experts in pet fitness training and education. Together they intend to create the largest and most comprehensive source for expert dog health and fitness products and education.
DogTread by PetZen Products, founded by Krista Wickens and Don Standing, is a respected leader in manufacturing, distributing and marketing of dog treadmills. In 2008, they introduced the first dog treadmill specifically for the family pet with its unconventional low-profile natural running platform. DogTread’s quality and craftsmanship comes from a distinguished 35-year track record of designing, manufacturing and marketing treadmills and other exercise equipment for the human fitness world, including iconic properties such as Reebok, Gold’s Gym, and NordicTrack. Partnering with experts in the canine industry they were inspired to design a dog-specific treadmill that incorporated the fundamentals of how a dog learns and thinks to make the experience fun and rewarding.
Fur Fitness, founded in 2009 by Melissa Morrison, is a leader in treating and working with overweight and obese dogs. As pet parents themselves, Fur Fitness has had great success with its unique approach in helping pet owners recognize their pet’s obesity problem and is able to provide solutions through customized fitness programs, nutrition plans and weight loss schedules that are clear, concise and easy for pet parent clients to implement. Fur Fitness is currently growing its service base and the Foundation’s educational outreach due to increasing interest and awareness. Most importantly every single day the coaches and trainers at Fur Fitness take pride and pleasure in seeing firsthand how the pets they work with become happier and healthier through regular exercise and weight loss.
Together, DogTread and Fur Fitness are specifically targeting family pets, doggie-daycare facilities, boarding hotels, veterinarians, trainers and pet stores with a full-line of health and fitness solutions for overweight and under exercised canines. “We are very excited about this new partnership” said Krista Wickens
“We admire and share in Fur Fitness’ commitment to a strong personal connection with clients and offering the best fitness and nutrition advice possible. We believe that by combining our award-winning fitness products with Fur Fitness’ science-based programs and services we will be able to create a complete package when it comes to educating pet owners on proper exercise and nutrition to achieve maximum health and fitness for their pets.”
“Fur Fitness is thrilled to partner with DogTread in the fight against pet obesity,” said Melissa Morrison, founder of Fur Fitness. “The decision to join forces with the team at DogTread was an easy one for us. Providing only the best in canine health and fitness equipment, DogTread products including their K9 Fitness Vest and Dog Treadmills are valuable tools used in our daily pet fitness workouts. It doesn’t matter the size or shape of your pet or whether you have sunny weather all year long, the DogTread treadmills offer you and your favorite canine your own personal workout studio.”
For more information on the collaborative programs being developed through this new partnership, please contact Krista Wickens at info@dogtread.com, call us at 877.563.5151 or visit our website http://www.DogTread.com. For Melissa Morrison email at getfit@furfitness.com, call 877. 387.3486 or http://www.FurFitness.com
About DogTread®
Founded in 2008, DogTread® by PetZen® Products is passionate about helping canines live active, healthy lifestyles by providing versatile fitness equipment and programs designed for their dog-specific needs. DogTread offers 4 dog treadmills and a line of Canine Gym Gear which includes its new 4-in-1 patent-pending K9 Fitness Vest.
DogTread is recommended and used by the country’s top Vets, Trainers and Handlers – Safety tested and inspected by industry consumer advocacy groups – and Electronically Certified; DogTread by PetZen aims to maintain the highest standards and regard for its clients by providing safety, quality, expertise, and the best exercise experience for both dog and owner.
About Fur Fitness®
Our mission is to conquer pet obesity and our innovative dual approach is designed to tackle this huge task. We have created two distinct entities that provide a variety of programs, services, partners and resources:
Fur Fitness Athletics: Where Losing is Winning!
The full service, hands-on, day to day operation of our pet fitness company which designs and implements customized fitness, nutrition and weight loss programs for pets of all shapes and sizes. In conjunction with your veterinarian, we help your pet get in shape or keep them at peak fitness.
Fur Fitness Foundation: Redefining Pet Health, Fitness and Nutrition.
A 501(c)3 non-profit organization that provides education, information, outreach, opportunities and events for others to join the fight against pet obesity and raise awareness regarding the needs and health issues of our precious furry family members.
Through our athletic services and the outreach of our foundation we aim to enhance the lives of overweight pets nationwide – by motivating, educating and empowering pet owners to make informed, proactive changes that will not only improve but perhaps save their pets’ lives.
The community has needed this for a long time. Thank you. Quality options for all pet owners; helping to achieve and maintain a happy and healthy lifestyle.